Lew Latto
Inducted 2003
He
was an announcer and program director in his teens, a station
owner in his twenties, and is an owner and popular talk
show host today. For nearly fifty years, Lew Latto has been
a major figure in Minnesota radio.
He began his career at age 14 as an announcer and disc jockey
at WKLK Cloquet in 1954. His big break came four years later
at WDSM Duluth, when a new manager changed the station’s
format to Top 40 and appointed him music director. He worked
at WEBC Duluth, while attending the University of Minnesota
– Duluth, and became an owner in 1964, when he purchased
the 1,000-watt daytime station WAKX Duluth. In the early
1970s, he moved WAKX to the FM dial, and his original AM
station became KXTP. He sold them in 1994, after owning
and operating them for over twenty years, but still owned
WEVE FM/KRBT AM Eveleth, as well as KGPZ FM Grand Rapids.
His talk show, “Lew Latto Live,” was one
of the most popular in the region for many years. He served
on the Duluth City Council for seven years, was a director
of the National Association of FM Broadcasters, and was a president of the Minnesota Broadcasters Association.
Lew passed away on August 24, 2011.